Course overview

An interactive, practical course giving you in-depth knowledge about all the key clauses in the 2021 ABPI Code of Practice.

The course will not only explain what the Code is and what it covers, but will include examples of how the Code is practically implemented.  There will be lots of examples and discussions to make the Code come alive.  We’ll also cover the key PMCPA advice notes which give essential extra information to help you interpret the Code.

On the agenda

• Background to the ABPI Code of Practice – its origins, how it fits with the legal framework and the penalties of breaching the Code
• How do complaints come about – how often and from whom?
• What does the Code cover?
• A step-by-step guide through most of the Code clauses and the relevant guidance documents, including claims, adverts, certification and examination, MSLs, Sales representatives, prescribing information, digital communications such as websites and social media, meetings and events, advisory boards, dealing with the public and press releases
• Relevant examples highlighting key learning points from previous Code cases
• Discussions and regular Code quizzes to check learning
• Course completion certificate showing proof of training

Course trainer

• The course is given by Jayne Packham, a professional trainer with over 30 years’ experience in the pharmaceutical industry working with the Code of Practice.

Previous people liked

• Small group size giving an interactive tutorial feel with time for questions
• Recent Code case examples to discuss, making the Code come alive
• Enthusiastic, knowledgeable trainer

Course feedback

• Thank you for running a very interactive, informative session. It certainly is the best ABPI training out there!
• Well presented, thought out course. Jayne, you did an amazing job of making a dry topic interesting and understandable.
• High level of engagement during the day. Good level of explanation and a high level of knowledge.
• Good use of case studies to illustrate clauses and the open discussion was very beneficial.
• I was dreading this compulsory training, but it has been a really enjoyable, interesting course.
• Thoroughly enjoyable.
• A truly excellent course.

This course is good for …

• People in pharmaceutical companies who prepare or review materials or who are aiming to certify materials and need a good knowledge of the whole Code
• It assumes some Code knowledge and is ideal for reviewers and aspiring final signatories

Booking terms

In the event of unforeseen circumstances, we reserve the right to cancel or alter the content or speakers without notice. We will not be liable for any costs you’ve incurred such as travel or accommodation. If you cancel your place up to 20 days before the event you will receive a full refund less £100 administration fee. After this date, fees will not be refunded. Substitutions can be made at any time without charge.

Booking Details

Available spaces remaining: 9